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Larisa Bedgood
moving during delta
14
Oct

Moving During Delta: How COVID Affected American Moves in 2021

October 14, 2021, ,
This article originally appeared on HireAHelper.com. Key Findings 21% of people who moved from January through July 2021 said they moved due to COVID-19 During the first three months of 2021, every third move was due to COVID-19 37% of COVID-related moves were people moving due to going remote One-in-five (22%) moved after selling...
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Social Media Marketing Trends
13
Oct

Social Media Marketing: Trends and Opportunities

October 13, 2021,
Social Media Marketing: Trends and Opportunities As with all marketing channels, social media is continually evolving.  Since it was first introduced, it is continuing to grow, providing tremendous opportunities for brands to reach their customer base. Before diving into social media today, did you know that the first recognizable social media site, Six Degrees, was...
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07
Oct

Millions Moved During Covid, Here’s How That’s Working Out

October 7, 2021, ,
This article originally appeared on HireaHelper.com. While lockdowns kept us in one place during the COVID pandemic, many Americans still moved during this global crisis—many, because of it. Among those surveyed who moved in 2020, 25% report their move was due in some part to the pandemic, per the HireAHelper American Migration Report. Respondents say their...
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Postmover data insights
15
Sep

Postmover Data Insights

September 15, 2021, ,
Targeting new movers offers your brand incredible customer acquisition and retention opportunities. With PGM’s proprietary data and comprehensive insights across the entire mover journey, your brand’s message is guaranteed to reach the right audience, on the right channels, at the right time. Access the most in-depth mover data set on the market, with unparalleled insights...
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31
Aug

Email Remains One of the Top Revenue Generating Channels – How Do Your Email Strategies Stack Up?

August 31, 2021,
Email, like every marketing channel, has undergone major transformations over the years. Yet for those companies who are keeping up with the email revolution, email marketing brings in a hefty ROI. According to Econsultancy, email marketing was ranked as the best channel in terms of ROI (68 percent), an increase of 3 percent from last...
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new homebuyer regret
23
Aug

New Homebuyer Regrets

August 23, 2021,
This article originally appeared on Porch.com There’s a lot of pressure for millennials to buy a home. From reports of a millennial housing crisis to their rates of marriage, overwhelming student loan debt, and slow-to-start careers, financial analysts have struggled to put a finger on the exact reason young people are so unwilling to give up renting...
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Digital Consumer
18
Aug

Connecting with Today’s Digital Consumer

August 18, 2021
We are a society of plugged-in and digitally-connected consumers and the pandemic only raised our expectations of having cohesive, digital experiences with brands.  Consumers who have traditionally chosen brick-and-mortar outlets are now shopping online. Conscientious shopping and choosing brands for ethical reasons is becoming more prevalent.  And marketing channel usage is as important as ever...
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the data driven advantage of first and third party data
05
Aug

The Data-Driven Advantage of First and Third-Party Data

August 5, 2021, ,
Marketing today is all about being data-driven – using data to understand consumers, provide better experiences and personalize offers along the journey. There are many different types of data and classifications of data such as third-party data that can be purchased and data that is inherent to every organization – the first-party data every business...
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how automotive marketers can drive revenue despite inventory constraints
03
Aug

How Automotive Marketers Can Drive Revenue Despite Inventory Constraints

August 3, 2021, ,
By Andy Frawley, CEO of PGMThis article originally appeared on Adweek Dealerships must innovate as shortage of new vehicles pushes up demand for used cars It’s been a tough year for automotive brands. Although sales are on the rise, they are nowhere near where they should be due to the ongoing semiconductor chip shortage. As automakers...
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homeowners most wanted
02
Aug

Homeowner’s Most Wanted

August 2, 2021,
This article originally appeared on Porch.com Intricate bathroom tile, a bold statement door, exposed shelving in the kitchen, a fully furnished patio. If asked, could you tell which design choices are more likely to help sell your home and which could keep buyers at bay? Just because you’ve seen something trending on Pinterest—or even on a...
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