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Porch Group Media Consistently Recognized for Highly Accurate Data by Truthset
Porch Group Media (PGM) has been a member of the Truthset Data Collective since 2020. Each quarter, Truthset, an independent arbiter of consumer data accuracy, measures data accuracy and produces a Custom Report for each data provider.
PGM is extremely proud to announce that we were ranked high among our peers for data accuracy in key categories by data intelligence company Truthset in their Q4 2024 Data Quality Truthscore™ Report.
Top Rankings for PGM from Last Quarter
PGM consistently outperforms other industry service providers in several consumer categories, achieving top rankings for three or more consecutive quarters for:
- Home Renter
- Agen 18-49 + POC
- Car Owner
- Race/Ethnicity: Asian
- Car: Luxury vs. Standard
- Gender
- Legal Drinking Age
- Geo: State
- Geo: Division
- Military Status
PGM Continues to Lead the Industry in High-Quality Automotive Data
PGM continues to outperform industry peers in automotive data, achieving above-average rankings for the following automotive insights:
- Car Owner
- Owns a Non-Luxury Car
- Car Manufacturer: Fiat
- Car Manufacturer: Mini
- Car Manufacturer: Acura
- Car Manufacturer: Land Rover
- Car Manufacturer: BMW
- Car Manufacturer: Saab
- Car Manufacturer: Subaru
- Car Manufacturer: Volvo
- Car Manufacturer: Audi
- Car Manufacturer: Hyundai
- Car Manufacturer: Kia
- Car Manufacturer: Cadillac
- Car Manufacturer: Volkswagen
- Car Manufacturer: Buick
- Car Manufacturer: Honda
- Car Manufacturer: Chrysler
- Car Manufacturer: GMC
- Car Manufacturer: Lexus
- Car Manufacturer: Mercedes Benz
- Car Manufacturer: Smart
- Car Manufacturer: Toyota
Access rich insights on over 220 million consumers and 200 million VINS
Leverage our industry-leading automotive marketing database to target millions of vehicle owners, with linkage at the household and garage level. Available data includes vehicle make, model and year, engine size, fuel type, and more.
About Truthset
Truthset measures the accuracy of record-level consumer data so that companies can make more informed decisions to produce better business outcomes.
Truthset assigns vendor’s attributes a Truthscore™ Index, which is a measure of a single provider’s overall data quality within a given attribute segment, relative to the entire cohort of data providers for the same segment.
This intelligence provides marketers with knowledge from an independent third party regarding the accuracy of consumer data sets available in the market and enables buyers and sellers of data to transact with more confidence and transparency.
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