Festive decorations, family get-togethers, baked goods, and shopping for the perfect gifts are all part of what makes the holidays such a magical time of year. And, with the flurry of consumer shopping and gift-giving, the holiday season provides a wealth of opportunities for your brand to connect with consumers and ring in revenue. Arm...Read More
As we step from 2024 into 2025, the home improvement industry continues to evolve. Lifestyle changes are at the forefront of decision-making, swaying homeowners in their choice of what and where to spend their improvement budgets. They are motivated by technological advancements and growing environmental concern, with sustainability still very top-of-mind. Here are the top...Read More
PGM Continues to Excel in Data Quality, Achieving Top Ranks for 3 Consecutive Quarters with Truthset When it comes to consumer data, accuracy is the foundation for marketing success. At PGM, we take this responsibility seriously, which is why we’re proud to be recognized as a top performer in the Truthset Data Collective, the industry’s...Read More
In today’s online world, with our inboxes buzzing and screens filled with ads, there’s something special about receiving a piece of direct mail. The tangible touch, something we can hold and feel, has a unique charm that digital just can’t match. In fact, an incredible 62% of consumers say direct mail has inspired them to take...Read More
What have you heard about direct mail? That it’s out of date, or a thing of the past? While our world seems zeroed in on technology, you may be surprised to learn that direct mail is still a highly relevant channel. Postcards, brochures, and flyers are the OG of advertising for very valid reasons. So,...Read More
The insurance industry faces numerous challenges, including increasing claims costs, climate change, and evolving customer expectations. As a result, insurance companies are increasingly turning to property data to solve these challenges and streamline their operations. Why Property Data Matters for Insurance Carriers Property data serves as the foundation for various critical insurance functions, including: Underwriting:...Read More
On November 15, 2024, PGM joined forces with Feeding Tampa Bay to make a significant impact on the local community. A dedicated team of volunteers from the company spent their day boxing over 14,000 pounds of food and packaging 12,000 meals, which will be distributed to families and individuals facing food insecurity in the Tampa...Read More
Approximately 31 million people move within the United States each year, and these new movers are known for their significant spending habits. During the moving process, new movers make numerous purchase decisions, spending about $11,000 on products and services. This includes everything from home furnishings and appliances to utility setups and moving services. They also...Read More
On Friday, November 8, 2024, PGM joined forces with Habitat for Humanity of Hillsborough County Florida to build two homes for veterans in need. November is Veterans Initiative Month at Habitat for Humanity of Hillsborough County. PGM sponsored this initiative to support Habitat’s mission of building and repairing homes for those who’ve served to...Read More
With over 4 billion daily email users and more than 347 billion emails sent every day, standing out in a crowded inbox has never been harder. These email marketing tips will help you cut through the noise, improve open rates, and make a lasting impact whether you’re refining your strategy or building it from scratch. However, the truth is, volume alone won’t win. The...Read More
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