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April 9, 2025
dealership marketing strategies to reach online car shoppers
The ways consumers research, choose, and purchase vehicles continue to evolve and shift dramatically. Today, 95% of vehicle buyers use online channels as a source of information. In fact, twice as many start their research online versus visiting a dealer.  For dealerships, adapting to this digital landscape isn’t just beneficial—it’s essential. So, how can you leverage digital...
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