PGM Launches New Home Services Audiences Powered by Home Factors Data

New audience packages combine property conditions and consumer insights to help brands reach homeowners at the right moment  TAMPA, FL, May 14, 2026 — PGM today announced the launch of new audience packages for home services marketing, helping brands reach homeowners based on clear signals of intent by combining property conditions with consumer behavior and activity.  Built...
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New solution includes identity, vehicle ownership, and in-market signals to help marketers reach buyers earlier TAMPA, Fla., [May 7, 2026] — PGM Solutions today announced the launch of Auto Factors, an enhanced automotive data solution for marketers that proves richer data on vehicles, ownership, and consumer shopping behavior. With visibility across more than 217M vehicle-level...
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As brands seek more performance-driven strategies, People Factors connects identity and behavioral context. TAMPA, FL — February 17, 2026 — As a Gold Sponsor of RampUp 2026, PGM Solutions, a leader in advanced data solutions, will showcase People Factors, its unified audience intelligence solution.   People Factors connects identity, household, and behavioral insights across more than 250 million U.S. consumer profiles and...
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New audience intelligence solution delivers a consistent view of consumers and households over time. Tampa, FL — January 28, 2026 — PGM Solutions announced the launch of People Factors, an audience intelligence solution built around a persistent individual ID that gives brands a deeper understanding of consumers and households over time. By connecting identity, household,...
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Tampa, FL – November 17, 2025 – PGM Solutions and Nearmap today announced a new partnership that brings Home Factors unique data insights to the Betterview platform by Nearmap, giving insurers greater visibility into property risk by providing a unified view of both the interior and exterior of a home.   Through this integration, insurance carriers,...
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PGM Solutions Expands Home Factors with New Roof and Electrical Insights to Strengthen Carrier Risk Models  New attributes—electrical panel location, roof life stage, and plumbing materials—enhance underwriting precision and deepen visibility into structural risk.  Tampa, FL – October 14, 2025 — PGM Solutions today announced the expansion of its Home Factors property intelligence platform. The latest...
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Marketing Leaders Lean on Intent Signals, Diverse Data Sources, and Clean Data to Improve Timing, Relevance, and Results Tampa, FL — Oct 1, 2025 — PGM Solutions released The 2026 B2C Marketing Audience Building Report, a new research report on how B2C and D2C marketers are using data to build high-performing customer audiences in an...
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Seattle, WA – September 3, 2025 — PGM Solutions today announced that its Home Factors property intelligence platform has completed testing with multiple new insurance carriers and the analysis demonstrated delivery of consistent, high-impact results, generating ROI1 greater than 20x across each carrier. By the end of 2025, the company expects to make more than...
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Tampa, FL – July 29, 2025 — Porch Group Media (PGM), a leading provider of consumer and property data solutions, today released updated mover journey benchmarks. With access to over 90% of U.S. homebuyers and 27+ million movers annually, PGM delivers insights to help brands reach consumers throughout the move journey.  Based on millions of mover...
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Seattle, WA – July 23, 2025— PGM Solutions, a Porch Group company, today announced outstanding campaign results from its Home Factors property intelligence platform, which generated a 1,054% return on investment (ROI) for a regional home improvement brand. Home Factors aims to improve risk segmentation and underwriting precision for insurance carriers, with plans to offer...
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