Home Factors 
Buying a home is one of the biggest investments you will ever make.
But what makes a home a home? Some say it’s where your family lives. Some say it’s that special place with familiar sights, sounds, and smells. Some say a isn’t a home until you put your unique stamp on it.
So, how are new movers taking on this idea of making their new house their own unique home?
Let’s break it down.
Top Home Improvement Projects for New Movers
We’ve done a deep dive into analyzing the progress, planning, and completed work new movers took on. The New Mover Trends Report explores how people are updating their new spaces and making them their own.
It’s no shock painting is the number one choice for bringing your new home vision to life. While moderately inexpensive, painting is usually a quick change to any interior room. It’s one of the projects you can do while someone else is doing one of the more cumbersome upgrades.
Close behind and tied for second, we have: landscaping, redecorating, remodeling bathrooms, and updating the flooring. This offers a lot of opportunities for marketers in the home improvement space.
DIY Home Improvement vs. Hiring a Contractor
When planning which project or projects happen first, new movers are determining whether it’s a do-it-yourself (DIY) task or something to pay a professional for. In 2020, the DIY movement took on a huge surge as people sat home dreaming of the upgrades they had been putting off. Many took on projects themselves getting inspired on Pinterest and then scouring how-to videos on YouTube.
Since then, multitudes of DIY influencers have taken over social media inspiring homeowners and renters to take on temporary or permanent projects without the help of contractors. In fact, we found that 3 out of 5 new movers would prefer DIY over using a contractor. However, when taking on larger projects that are an important part of protecting and increasing the value of your home, first-time buyers, individuals, and families buying larger homes are much more apt to hire a professional. Using an online service is where 64% of these consumers are looking for the right contractor for their project.
