Day

March 18, 2026
New mover churn risk
When a customer moves, something important happens that most brands never see coming. Their routines disappear overnight. Favorite stores, trusted service providers, and even the brands they’ve used for years suddenly feel optional.  A move resets buying behavior. And with that reset comes real churn risk.  According to the U.S. Census Bureau, more than 35 million Americans move every year,...
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