Home Factors 
Approximately 31 million people move in America every year. They represent a highly lucrative audience who are making numerous purchase decisions, spending approximately $11,000 for products and services during the move.
They are also making an overwhelming percentage of their purchase decisions before the move occurs. For example, 47% of consumers are changing their bank or financial institution before leaving their current residence.
The New Mover Trends Report explores today’s new mover, how they are spending, and when they are purchasing.
