Households passionate about arts and crafts, including needlepoint, knitting, scrapbooking, painting, and more.
Someone in the household has an interest in working on vehicles and mechanics
Avid readers who enjoy fiction and non-fiction books and subscribe to magazines, local and national newspapers.
Someone in the household has an interest in board games/puzzles
Book buyers who are voracious readers that have recently purchased books via catalogs, clubs, websites and retail outlets
Known buyers of musical instruments
Household has purchased childrens items (clothes, books, toys, etc) showing they have an interest in children
Buyer and or Collector of Special foods
Known collectors, these individuals are passionate about artwork, antiques, sports cards, stamps, coins, and other valuable items
Comcast Internet Users
Buyers of computer games and accessories who are interested in the latest games, gadgets, and innovations
Someone in the household has an interest in computer games
Known buyers of consumer electronics These consumers are interested in purchasing the latest gadgets and innovations
Known buyers of diet and weight loss products interested in diet, weight loss and wellness products, programs and services
Do-it-yourselfer with interests including: motorcycling, technology, gadgets, recreational vehicle, woodworking, sewing, etc
Entertainment enthusiasts who enjoy activities including attending live performances, gambling, visiting theme parks, and more
Focused on family activities and interests in family-oriented magazines, travel, food, crafts, holidays, games, and related products
Individuals who have purchased female specific merchandise such as women's apparel, shoes and accessories
Individuals who are interested in food or cooking as well as types of foods, food preparations, and new products
Avid gardeners who purchase plants, seeds, with interests in garden tools, seed supplies, greenhouses, and organic fertilizers
Someone in the household has an interest in gourmet cooking
Known buyers of health and beauty products interested in purchasing the latest trends in health, cosmetics and personal grooming
Interests in career, self-improvement, personal investments and online education products, services and information
Purchase items like arts and crafts, building models, quilting, ceramics, woodworking, and painting through catalogs and websites
Recently purchased home furnishings, appliances, or accessories and are interested in decorating, organizing, green living, etc
Known buyers of home furnishings interested in seeing the latest products, reviews and trends related to home furnishings
Households passionate about home improvement, DIY tips, design ideas, construction advice, and landscaping or gardening plans
People that have an active interest in educating themselves or their family through Home Study
Foodies who enjoy cooking as a hobby, staying inspired by trends and ideas from shows, magazines, websites, and more
People that have more than a passing interest in photography and video equipment and supplies
Interested in wine and learning the latest about trends, products and reviews of wine, wineries and associated products
Households known to make purchases online (eg retail, cataloger and wholesale websites, etc)
Known buyers of jewelry interested in seeing, learning and purchasing an assortment of jewelry products
Someone in the household has an interest in sewing/knitting/needlework
Magazine readers who enjoy magazine reading and have an active interest in entertainment, culture, and current events
Purchased male specific merchandise such as men's apparel, shoes and accessories
Someone in the household has indicated they are interested in watching movies
Music lovers who expand their libraries and purchase CDs, MP3s, DVDs, and music accessories from their favorite artists
Someone in the household has indicated they have an interest in music players (MP3s)
People who actively are seeking to engage in online education either for a degree, certificate or for continuing education
Individuals purchasing financial products like self-improvement programs and success strategies to better their lives
Owns a warehouse membership
Owners of cats, dogs, horses, and other pets and have pet interests, lifestyles, and likely donate to animal causes
Known buyers of Plus Size apparel interested in purchasing apparel from the comfort and privacy of their home
Individuals who are known Satellite TV owners and who access shows, movies, music and more via their satellites
Someone in the household has an interest in the field of science and/or space
Someone in the household has an interest in sewing/knitting/needlework
Individual in the household has made a purchase via a sweepstakes or contest
Someone in the household has an interest in toys
a Value Hunters and who search online to find the best value before making a purchase
Known buyers of video games and gaming consoles interested in purchasing the latest games, gadgets and innovations
Someone in the household as an interest in video games
Interest in all sports on television including at least 3 of the following: Football, Baseball, Basketball, Hockey and/or Soccer
Someone in the household with an interest in woodworking
Home Factors 