Day

April 3, 2024
guide to using data to drive personalization
Personalization drives better performance and gives you a competitive advantage. For 90% of leading marketers, personalization significantly contributes to business profitability. According to consumers, 80% of respondents are more inclined to do business with an organization that delivers personalized experiences  (Epsilon). As a result, using data-driven personalization is key to enhancing customer satisfaction and...
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