Secrets to Success: Leading with Customer-Centric Marketing

June 2024  –  26 min, 49 sec

Episode Summary

Learn from Sherehan Ross, a 3x Global CMO, as she shares her experience and insights on creating robust customer-centric marketing strategies from the ground up for brands across the globe.

In this podcast, she will share her strategies for leveraging data-driven tactics, defining your audience, and implementing infrastructure to position you for success in today’s marketplace.

Key Topics:

  • How to put the customer at the center of your marketing strategies
  • How to leverage data-driven insights to optimize product-market fit
  • Tips on executing targeted campaigns to increase customer engagement
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