High-End Furniture Retailer

Custom Audiences & Acquisition for a Luxury Furniture Launch

When a leading furniture retailer debuted its new high-end collection, they needed to zero in on consumers most likely to buy. PGM built a custom blended audience and executed a multi-touch acquisition strategy—combining targeted email and always-on social—to connect the brand with qualified, high-intent shoppers.

3,256% average ROAS
Attributed over $1.5MM in sales in one month
PGM logo on blue-purple background