Property Data Solutions

Enriched with Consumer Insights

Enhance Your Targeting

photo of craftsman style house

Exclusive Property & Consumer Data

Home Factors fuses exclusive interior and exterior property data with a wealth of consumer attributes to help you:

Reach homeowners who need your services
Engage high-intent audiences across channels
Boost customer acquisition & customer retention

Leverage Unique Insights on Property Attributes & Conditions

Electrical Factors

Electrical Wiring in Need of Repair/Replacement
Electrical Outlet in Need of Repair/Replacement
Electrical Panel in Need of Repair/Replacement
Electrical Panel and Current Capacity
Electrical Sub-Panel Present in Home

Foundation Factors

Foundation in Need of Repair/Replacement
Sump Pump Presence
Whether Sump Pump is Functional

Health & Safety Factors

Fire Suppression System Present

Piping Factors

Inlet Pipe Type
Outlet Pipe Type

Roofing Factors

Roof in Need of Repair/Replacement
Skylight Presence

Water Heater Factors

Water Heater Location
Water Heater Capacity
Tankless Water Heater

Water Intrusion Factors

Water Intrusion Present
Water Intrusion Present in Kitchen
Water Intrusion Present in Lowest Level
Water Intrusion Present in Top Level

Window Factors

Window (s) in Need of Repair/Replacement

+ many more launching soon

Reach High-Intent Homeowners with Consumer Data

Over 200+ attributes on 220+MM consumers

Over 200+ attributes on 220+MM consumers

Contact information, demographics, lifestyle, purchase behavior, and more

Proprietary Mover Data

Modeled consumer segments

Active shopping audiences