Understand who your audience is, what they care about, and when intent is forming.


Stop guessing who your customers are. With 400+ attributes across 220M+ consumers, People Factors brings identity, household, life stage, and property signals together into one clear audience view.
Reach your audience at every touchpoint with omnichannel activation across:


Fully understand who your customers are and what’s driving their decisions. Build complete customer profiles with a full range of append attributes:

Most data providers stop at surface-level enrichment. We deliver: