Download the free Gen Z New Mover Trends Report to better understand this generation’s spending habits throughout the moving journey and why brands can’t afford to miss out on this lucrative audience.
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Packed with insights about Gen Z movers and their purchasing habits
Home Improvement
88% of Gen Z moves are planning to do or have already done home improvement. Top projects include painting, redecorating and kitchen remodels.
Move-Related Services
More than 2 in 5 Gen Z new movers do research for services such as mortgages, home insurance, home inspections & moving services.
Top Purchases
Furniture/home décor (55%), TV (47%), appliances (42%), and pet supplies (34%) top the list for items Gen Z new movers purchase in the first 12 months.
