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Targeted New Movers List for the Entire Move Cycle

MoverTech Data Offers Insights Into 80% of U.S. Home Purchases Annually

New movers spend more in the first 3-6 months on their new home than they will in the next 3 years, with an annual market spend of $170 billion. New and pre-movers represent a lucrative opportunity for brands to establish new customer relationships and maintain existing ones.


Porch provides software and services to home services companies such as home inspectors, moving companies, real estate agencies, utility companies, and warranty companies. These companies work closely with movers across the move journey.

As a member of the Porch family group of companies, Porch Group Media has unique access to premover data unlike any other data available on the market today. The result? The largest database of potential, verified, and post movers across the entire move cycle to power your acquisition and retention strategies.

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Begin the purchase and research process

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83% of premovers use the first vendor that engages with them

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Postmovers spend $9K+ with over 72 brands

Our database is further enhanced with rich insights into consumer preferences, lifestyles, interests, property data and billions of purchase intent signals for unparalleled insights into what movers are looking for and how they will respond to your campaigns.

Household & Contact Data

The Biggest, Deepest, Most Flexible Consumer Dataset in the Industry, Powered by ConsumerPlus

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  • Deep assets with breadth & depth at 200+ attributes: Date of Birth, Home Ownership, Occupation, Gender, Donors, Estimated Income, Age, Telephone Number, and many more
  • Confidence scoring system for flexible marketing
  • High-quality data processing powered by DataFuse

Active Shopping Data

Billions of Shopping Signals, Powered by Porch Group Media Signals

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Understand what movers are shopping for with Porch Group Media’s Signals Technology. Porch Group Media has insights into billions of offline and online shopping signals to power your campaign performance.

  • Reach movers who have recently visited your store or a competitor’s location
  • Reach movers who are actively browsing online for products or services you sell

Consumer Segments

Target Movers Based On In-Market Behaviors with ConsumerPlus & Vistas

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Using sophisticated AI and machine-learning, Porch Group Media blends our Signals mobile location data with our ConsumerPlus attribute data to develop a 360-degree view of consumers’ choices, preferences, lifestyles and shopping intent. Target movers across any of these segments or with our special mover segments:

  • First Time Homebuyer
  • Moving Up
  • Active Adult

Property Data

Unique Property Intelligence to Discover New Prospects

We provide a broad catalog of rich property characteristics to help you identify unique opportunities and enhance your targeting, including:

  • Dwelling type
  • First mortgage amount
  • Sale amount
  • Square feet
  • Total rooms/bedrooms/bathrooms
  • Lot size
  • Garage

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1-833-812-4636 | info@porchgroupmedia.com | www.porchgroupmedia.com